Colour Quotient and ColourNext, two platforms by Asian Paints were paired together for the first time at ID 2018. We created a series of experiences around CQ at ColourNext 2018, from organising design and illustration workshops, creating a registration microsite & digital promotions, curating a CQ Mini exhibition, designing printed Newsletters and Collaterals, Slideshows and video content for iPads, all within the ColourNext trends pavilion at India Design 2018. CQ’s content is crafted around architecture, interior, product, textile and furniture design.
CQ at CN2018, Delhi (22-25 Feb), happened at ColourNext Pavilion, India Design 2018, New Delhi.
Role: Event Curation, Event Programming, Content and Design (Digital & Print), On-ground Execution, Video Scripting & Direction